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rebranding

Rebranding | BioNic Fermenterie

Logo Redesign

BioNic is a small Swiss business specializing in lab-created fermented foods with a mission of raising gut health awareness.

The goal for the logo redesign was to simplify the original and extract its visual elements for use on other collateral. The client’s directives were to experiment with different styles, create variations on the original, and introduce visual representations to explain the product and its Swiss origins.

food packaging design pouch

Packaging Design

The client supplied me with a packaging template that included a customizable window. Using multilingual text presented a spatial challenge. I drastically reduced the character count through icon design.

brand guide fonts